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PRIME Hydration

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"The Hunt" is more than a chase, it’s a mindset, a way of life fueled by speed, precision, and an insatiable hunger for greatness. Inspired by Tyreek Hill’s electrifying style of play and his “Cheetah” persona, this campaign embodies the relentless pursuit of excellence, where instinct meets discipline, and limits are nothing more than obstacles waiting to be shattered. Every stride, every move, every moment is calculated, driven by an unyielding desire to be the fastest, the sharpest, the best. Because in The Hunt, there are no second chances. You either chase greatness or get left behind.

Through high-intensity visuals, raw storytelling, and a spirit of defiance, this campaign captures the essence of the modern athlete. One who doesn’t wait for opportunities but creates them.

Role: Script - Editing.

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OFF SEASON

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OFF SEASON is a wellness brand for those who understand that growth happens in the quiet moments. Rooted in minimalism yet undeniably bold, we embrace the power of stillness, self-discipline, and the unseen work that fuels transformation.

Inspired by anonymity and the philosophy of moving in silence, OFF-SEASON strips wellness down to its essentials. No noise, no excess, just intentional rituals for mind, body, and soul. The aesthetic reflects the depth of the inner journey, where real change takes place away from the spotlight.

In a world obsessed with performance, OFF SEASON reminds us that the real work happens when no one is watching. This is wellness without the spectacle, just presence, purpose, and quiet evolution.

Role: Creative Direction - Editing - Graphic Design.

Below are some digital assets that extend beyond visuals, offering an immersive brand experience with a curated Spotify playlist featuring ambient sounds and deep-focus tracks for mindful moments. As well as a 3D mock-up of a capsule apparel collection.

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Documentary Concept

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Some are born into revolution. Others are abandoned on the streets. Les Enfants Sauvage is an unflinching exploration of a lost generation. Children raised by revolutionaries but forged in the fire of 1980s gangland Los Angeles.

They were the offspring of the Black Panthers, born into households where politics were militant and the dream of liberation was spoken like scripture. But as the government cracked down, leaders were imprisoned, assassinated, or exiled. The movement that had once promised to protect them collapsed under the weight of COINTELPRO, systemic oppression, and poverty. Left to fend for themselves, these children, once destined to carry the torch of revolution. Became soldiers in a different war: the brutal gang conflicts that defined an era.

Told through first-hand accounts, archival footage, and raw, cinematic storytelling, this documentary follows the ones who survived and the ghosts of those who didn’t. It is a story of resilience, lost dreams and stolen futures, black berets traded for bandanas, and children who were never meant to be martyrs but became them anyway.

Role: Creative Direction - Editing.

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